Frank Pepe's Opens Burlington Mall Location

From Regan Communications: New Haven, Connecticut-based Frank Pepe Pizzeria Napoletana (widely-known as “Pepe’s”), world-famous for New Haven-style pizzas since 1925, is pleased to announce the public opening of their second Massachusetts location (their 11th location company-wide) at 75 Middlesex Turnpike in Burlington, Mass., on Monday, June 10.

Open seven days a week from 11 a.m. to 10 p.m., Pepe’s of Burlington will serve guests its signature pizzas they’ve enjoyed for years in 12”, 16”, and 18” sizes. Made with a unique combination of crunch, chew and char, Pepe’s famous pies are only produced using Frank Pepe’s original recipe and the coal fired, hand-built brick oven he used in 1925. The oven built on site in Burlington is a brick-by-brick duplicate of that oven, including iron castings from the original mold.

Pepe’s of Burlington will serve guests its legendary pies, including the original White Clam Pizza, a combination crafted by Frank Pepe himself (fresh clams with grated cheese, olive oil, fresh garlic and oregano), Spinach, Mushroom, and Gorgonzola (mozzarella and grated cheese), and Quattro Formaggi (crushed Italian tomatoes, mozzarella, asiago, goat cheese and pecorino with olive oil and basil. Guests will also be able to enjoy a traditional Pepe’s Salad (seasonal greens, grape tomatoes, cucumber, shredded red cabbage, Kalamata olives, Pecorino Romano cheese and balsamic vinaigrette) or Caesar Salad, along with a selection of red and white wines by the glass or carafe. Non-alcoholic beverages, such as Foxon Park soda, and an assortment of imported and domestic craft beer will also be offered.

“We couldn’t be more excited to grow our presence in Massachusetts and continue to share our family tradition of serving fresh, high-quality pizza with both the residents of the Burlington area and mall shoppers from near and far,” said Gary Bimonte, grandson of Frank Pepe and Director of Quality Assurance & Training. “We look forward to providing our guests with an authentic Pepe’s experience!”

Each restaurant is inspired by the look and feel of the New Haven location and Pepe’s Burlington location is no different. The atmosphere at Pepe’s of Burlington evokes the comfort, familiarity and tradition of the original, complete with a view of its 14 by 14 foot (!) brick oven and the even larger “paddle area,” where expert pizzaiolos create made-to-order masterpieces on a marble counter and use 16-foot-long paddles to place them in the giant 104,000 pound oven. Framed by an arch of traditional white ceramic tile, the “paddle area” also boasts a white antique-style tin ceiling and custom-made art deco-style pendant lighting that complete the iconic look and feel of the center stage prep area.

Bringing the Pepe’s experience full circle is an array of signature design elements that have also been incorporated into each restaurant’s main dining area: an antique-style tin ceiling painted in a classic green hue, historic photos of Pepe’s 90+ years in business, and subtle neutral brown and light gray tones. Adding a modern yet ageless touch to the space are ceramic floor tiles featuring a cherry finish.

Founded in 1925 in New Haven by Frank Pepe, who immigrated to the United States in 1909 at the age of 16, Frank Pepe Pizzeria Napoletana operates locations in New Haven, Fairfield, Manchester, Danbury, West Hartford, Waterbury and Uncasville, Conn., Yonkers, N.Y., Warwick, R.I., and Chestnut Hill, Mass. Pepe’s is thrilled to open its eleventh location in Burlington, Mass. on June 10. For the latest news about Frank Pepe Pizzeria Napoletana, please visit us online at www.PepesPizza.com.

ABOUT FRANK PEPE PIZZERIA NAPOLETANA:

Frank Pepe Pizzeria Napoletana is nationally renowned for its Exceptional Neapolitan Pizza Baked in Coal-fired Brick Ovens. Pepe’s was recently rated the #1 Pizza in the US by the Daily Meal and The Guardian said, “Best Pizza on Earth”!

Master Pizzaiolos use Frank Pepe’s original 1925 recipe, using only the freshest authentic ingredients to re-create his world-renowned pies in brick-by-brick duplicates of his ovens, including iron castings from the original mold. Widely known for its iconic White Clam Pizza, a combination created by Frank Pepe himself, guests can also enjoy legendary creations like Pepe’s Original Tomato Pie and Anchovy Pie, both of which are still offered today. For more information about Frank Pepe Pizzeria Napoletana, please visit www.PepesPizza.com. Locations include New Haven, Fairfield, Manchester, Danbury, West Hartford and Uncasville, Conn., Yonkers, N.Y., Warwick, R.I., Chestnut Hill, Mass. and Burlington, Mass.