Detroit's Better Made roasts Lay's Potato Chips on social media: 'Read a book'

We can all appreciate a simple, well-constructed take-down on social media.

Detroit-based Better Made Snack Foods might have the best one this week.

It all started Monday afternoon, when the official Lay's Potato Chips Twitter account tweeted an innocuous question: "Why do corn mazes get all the attention? Who'd be down for a potato maze?"

A few hours later, Better Made, which of course makes the competing Better Made Potato Chips, offered this searing response:

You could say those Lay's chips just got Baked.

Contact Brian Manzullo: bmanzullo@freepress.com and on Twitter, @BrianManzullo.