Covington-based real estate investment group Corporex Cos. LLC has announced a partnership with property management company Village Green, and the start of preleasing for its newest development, Madison Place, which will convert 14 stories of an office tower into luxury apartments on the downtown riverfront.
Located at 50 West RiverCenter Boulevard, Madison Place will be the only truly riverfront luxury-living high rise along the Ohio River. The apartments will offer residents unparalleled views of the Cincinnati riverfront, and all the conveniences of an urban setting.
With construction currently underway on the 14 story/187 unit development, Village Green and Corporex bring an avant-garde approach to the pre-leasing experience.
Corporex has a 54-plus-year history of developing world class hotel, office and mixed-use developments in 15 states across the United States. Its track record demonstrates a diverse mix of investment in and development of over 100 build-to-suit office and industrial projects, over 41 full service and select service hotels, business parks, luxury residential and family sports clubs.
Prospects interested in becoming a part of this new development will get to tour through the project as if it were complete through a first-of-its-kind virtual reality (VR) experience.
Created by Northern Kentucky’s Ryan Fellers, the virtual models of each apartment provide an immersive, highly-detailed tour of what the finished spaces will look like. Viewers can “walk” through each floorplan model, changing finishing styles with the click of a button.
As this project will also deliver unprecedented and ever-changing views, the VR experience also allows users to toggle between daytime and nighttime modes. As the VR technology is portable, Village Green has the ability to deliver tours of the project from anywhere.
“I believe VR is groundbreaking for the real estate industry. Instead of a 2D floor plan, VR allows you to walk through the kitchen or step out on the balcony and peer over the railing. It allows you to simply press a button to view a different kitchen finish or try out a balcony on the other side of the building instantly,” said Fellers.
Click here to experience the virtual tour.
“Madison Place conducts VR tours with cutting-edge Oculus Rift and Oculus Quest VR headsets, which use cameras to track and translate your movements to a set of virtual cameras in a computer model. Views from the virtual cameras are then displayed on the headset at the rate of 90 times per second. The result is a completely immersive experience.”
Village Green is one of the nation’s premier property management companies focused on the evolving needs of residents and creating more valuable assets for their owners. Today, Village Green manages more than 40,000 apartment homes nationally, along with integrated mixed-use retail spaces that include restaurants, coffee shops and markets.
“The residential rental community at Madison Place is unlike anything else in the Greater Cincinnati region,” said James Sellar, Regional Sales & Marketing Director of Village Green. “Cincinnati properties cannot offer the views of downtown Cincinnati as our location from across the river can. And our innovative VR technology tours allow us to communicate this in a way to potential residents that no one else is able to do.”
Madison Place features a tiered covered parking garage underneath the building and 24-hour front desk security, in addition to such common space amenities as a spacious club room, professionally appointed fitness center, pet spa, demonstration kitchen, club level coffee lounge, and more. Units are available in studio, 1 and 2-bedroom floorplans, ranging in size up to 2,000 square feet (among the largest in the Greater Cincinnati market).
Virtual residential tours are now available, with delivery of finished units scheduled for late 2019. To learn more about Madison Place, visit its website.
Corporex Cos. LLC
