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Dentsu Enhances its Creative Offering in the UK with the Acquisition of Re:Production


WEBWIRE

Dentsu Inc. (Tokyo: 4324; ISIN: JP3551520004; President & CEO: Toshihiro Yamamoto; Head Office: Tokyo; Capital: 74,609.81 million yen) announced today that its global business headquarters Dentsu Aegis Network Ltd.*, has reached an agreement to acquire a 100% stake in Re:Production Limited (Head Office: Newcastle-Upon-Tyne, UK ; Managing Partners: Stephen Hunneysett and Philip  Greenwood), a UK production company.

Founded in 2010, Re:Production delivers high-quality production solutions for TV commercials, animation and idents, and radio from its dedicated studios in Newcastle. The agency employs 12 people who work with leading directors to create award-winning productions for advertising agencies and brands across the UK.
 
The acquisition of Re:Production follows the acquisitions of two other creative businesses in Manchester-based BJL and Whitespace in Edinburgh in the last twelve months alone and further demonstrates the Dentsu Group’s commitment to strengthening its capabilities throughout the UK.

The impact of this transaction on Dentsu’s consolidated financial results for the fiscal year ending December 31, 2019 is expected to be minimal.

* Dentsu Aegis Network Ltd., the Dentsu Group’s global business headquarters based in London, is expanding the Group’s business worldwide through ten global network brands--Carat, Dentsu (Dentsu Brand Agencies), dentsu X, iProspect, Isobar, mcgarrybowen, Merkle, MKTG, Posterscope and Vizeum--as well as through several specialist/multi-market brands.

Profile of Re:Production
Company Name:   Re:Production Limited
Location (HQ office):   Newcastle-Upon-Tyne, UK
Date of Establishment:   December 2010
Shareholding Ratio*:   Dentsu Aegis Network 100%
    *After acquisition has been completed
Revenue:   GBP 2.868 million (year ended December 2018)
Key Management Personnel:   Stephen Hunneysett and Philip Greenwood, Managing Partners
Number of Employees:   12
Line of Business:   Production Agency


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